Raelyn Tan: Blogging & Digital Marketing Strategist

11 Things To Do Immediately After You Start a New Blog

11-things-to-do-immediately-after-you-start-a-new-blogThis is part 3 of 4 of the Blogging For Beginners series.
1. How to Start a Blog – Blogging For Beginners
2. Can’t Decide What’s The Best Blogging Platform to Use? Answers here.
3. 11 Things To Do Immediately After You Start a New Blog
4. 11 Blogging Plugins You Need to Rock Your Blog 

Do you know what’s one thing that TRIPS new bloggers up?

They don’t know what to do after they’ve bought hosting and a new domain name.

Well, duh, you’ve to publish content – but is there anything else that has to be done?

This list contains EXACTLY what I do every time I register a new domain for a new blog.

This post will be less on strategy (such as defining your blog’s target audience), but about practical stuff you can do right now. 😀

Starting a new blog? Here are 11 practical things to do immediately that'll set your blog business up for success.

Pin this bad boy!

1. Sitemap

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Set up a Google sitemap and tell Google about it, so that it is easier for Google to crawl your website and subsequently rank your blog posts on Google.

I also have some SEO tips for your website here.

The easiest way to create a sitemap is to download the free Yoast SEO WordPress Plugin. Sitemaps created with Yoast SEO would be http://yoururl.com/sitemap_index.xml. 

For instance, my website sitemap is http://raelyntan.com/sitemap_index.xml. You can edit your sitemap under Yoast SEO’s plugin settings.

If you don’t want to use the Yoast SEO plugin, there are other ways to create your own website sitemap, such as with the Google XML Sitemaps plugin.

Next, sign up for Google Webmaster Tools (free) and submit your sitemap URL to Google under “crawl > sitemaps.”

2. Set up Google Analytics For Your Website

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Set up Google Analytics for your website. You’ll need to place some code within the <head> and </head> tags of your website to verify your it.

Google Analytics is useful as you can track the number of pageviews and visitors for your blog, see how people are finding your website, track real-time visitors and much more!

3. Write Your Blog Title & Description

Every website has a website title and description that indicates to everyone what your website is about.

If you optimize this with keywords, Google will recognize what your website is about too – although you don’t necessarily have to optimize your website title for search engines.

4. Set up Relevant Social Media Accounts

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Depending on which social media network you plan to be on, set up your social media accounts. This would include Facebook, Twitter, Instagram, Pinterest, etc.

Remember to use the same social media handle for each one, if possible.

Also, standardize your social media descriptions.

5. Brainstorm 5 topics for your blog, write those posts and publish them.

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Once your blog is up, write some posts. Every beginner blogger will face having an empty blog and not know how to get the momentum started.

I faced the same dilemma many years ago.

Should I just write one post and start bringing people to my website? But won’t my website be an embarrassment?

Or should I just be crazy and publish 10 posts at one go? But it would take a long time, and nobody will read them anyway…

I am a big advocate of not writing too many posts and opting for quality over quantity. But when your website is new, it is an exception as you’ll need some content on your website to engage your pioneer visitors.

The thought processes went on and on. I never reached a conclusion by the way, until my website started getting traction and I realized that writing more posts is always better than writing less.

Here are some things to do before publishing your blog post and how you can promote your posts after publishing it!

6. Fonts, colours, banners

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Check out this post, which is all about branding!

Decide on your website’s font, color and have consistently designed banners. Not only does this make your brand stand out, it is an essential when it comes to branding your blog.

You’ll see that I have about 3 standard fonts and 3 colors that are used consistently across my blog. The number of fonts/ colors does not really matter but being consistent does.

7. Favicon

A favicon is that little image you see at each of your internet tabs.

Screen Shot 2016-01-31 at 7.35.23 pmOne of my biggest pet peeves is seeing the WordPress default favicon or the WordPress theme’s default favicon popping up. For some reason, they irritate the heck out of me – because I hate seeing a blogger put in so much effort but miss out on this one small detail that shouts to his/her audience that his blog isn’t as professional as it looks.

It’s like wearing a suit but having a stained tie.

The most common one I see being the GENESIS favicon because I assume that they set all Genesis themes to default to the genesis favicon.

8. About page

My about me page used to be stiff and formal. Until I woke up.

Does your about page accurately convey 1) your brand image and 2) the value you provide?

One piece of advice I have for you is not to get caught up with having a perfect about page – you can always edit your about page later on.

9. Create an opt-in form + optimize site for opt-ins

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Start collecting opt-ins to get more subscribers from day one. It is important to start building your email list as soon as you can.

Don’t make the mistake of forgetting to give your readers a way to subscribe. Getting your reader’s emails would allow you to contact them again when you have a new post.

10. Create a freebie

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Creating a freebie will make it easier for you to get subscribers, as they are now more enticed to subscribe to your newsletter.

I have a tutorial all about how you can create an irresistible freebie (aka lead magnet) here.

11. Download some plugins

Download some plugins!

WordPress plugins will give your website extra functionality, such as optimizing your website for SEO ( SEO blog tips, anyone?) or creating pop-ups for you to get more subscribers.

That’s what we’ll be going through in the next part of this series. I’ll be going through 11 WordPress plugins that will rock your blog!

Take heart; success starts with one small step

Completing this 11 steps will set the foundation right for your amazing blog to make a difference in this world. Now, scroll back up and see if you’ve done all of the above!

xx Raelyn

Proceed to part 4, the last installment of this series for blogging beginners: 11 Blogging Plugins You Need to Rock Your Blog

This is part 3 of 4 of the Blogging For Beginners series.
1. How to Start a Blog – Blogging For Beginners
2. Can’t Decide What’s The Best Blogging Platform to Use? Answers here.
3. 11 Things To Do Immediately After You Start a New Blog
4. 11 Blogging Plugins You Need to Rock Your Blog 

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Yay! I’ve just switched comments on. Please share your thoughts by leaving a comment below:

i only have to create an email list and a freeb then i’m done with the checklist. I’m really struggling with mailchimp but I will try

Raelyn Tan

Palesa, you are making good progress! Keep going. I have a couple of posts about email marketing on the blog as well. 🙂

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